The visual weight of facial features will help you choose the best makeup: how to determine

It seems that every day a new beauty trend appears, and we often rush to try out new makeup on ourselves. But for some reason, what looked stunning on others may not be flattering on our face.

It's all about proportions, which are different for every face. To learn how to handle them well, TikTok users have come up with a theory of the "weight" of different facial features. The concept is to divide its different parts into those that have more or less weight and to place accents correctly.

Look at yourself without makeup. What parts of your appearance stand out the most? If you have plump lips, large eyes, high cheekbones, and expressive eyebrows, these are very important features. You need to take into account their proportion to your face as a whole. Eyes and lips of the same size will have different weights on small and large faces.

If your facial features have a high visual weight, dramatic and intense makeup will work well for you. Such as bright lipstick or smokey eyes. Such accents will not overload the image and may even suit you better than a neutral nude.

Low visual weight is when your facial features are generally less pronounced. Facial features with low visual weight tend to be more rounded and softer. People first see your entire appearance as a whole, not just its parts.

Natural makeup is better suited for such faces. And dramatic bows should be created carefully, choosing one area to accentuate. For example, eyes or lips. Also, think about less intense colors. For example, choose brown smokey eyes instead of black or colored ones, or go for cat-eye eyeliner instead of expressive arrows.

Faces with a balanced visual weight are suitable for combined makeup. It can be nude, but with more pronounced colors. And also a dramatic makeup with one visual accent. For example, red lips and neutral eyes. Or highlighted eyes with a natural lip coating.

If you're still not sure how much visual weight your face has, try a photo contrast test. Take a picture of yourself without makeup with a relaxed face and convert it to black and white, then tweak the contrast slider. If your facial features appear more pronounced when the contrast is increased to 100, then you most likely have a high visual weight, but if your features appear more pronounced or balanced at -100, then you have a low visual weight.

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