Affordable prices and beautiful beaches: "invisible" country in Europe has become a competitor to Spain

Recently, more and more tourists are turning their attention to Bulgaria as an attractive alternative to traditional resorts. This country with a rich history and picturesque nature offers vacations for every taste at affordable prices.

For many years, Spain, in particular the Balearic Islands, has been the leader among beach destinations. However, rising vacation prices and anti-tourist sentiment are forcing tourists to look for new places. That's where Bulgaria comes in, with its clean Black Sea beaches, hospitable people, and rich cultural heritage, the Express notes.

Social media, in particular TikTok, plays an important role in popularizing Bulgaria as a tourist destination. Bloggers share vivid photos and videos showing the beauty of Bulgarian landscapes, beaches and cities. This attracts the attention of millions of users and encourages them to plan a trip.

Thanks to its natural resources, historical monuments and affordable prices, Bulgaria is increasingly mentioned in the rankings of the best tourist destinations. Thus, according to The New York Times, Bulgaria was included in the list of the best places to travel in 2025.

One of the most popular resorts in Bulgaria is Burgas. It is a large city with long sandy beaches, developed infrastructure and lively nightlife.

For those looking for a more relaxing vacation, Nessebar is an ideal option - an ancient city with a rich history and charming narrow streets.

Bulgaria's appeal to tourists lies not only in its natural beauty, but also in its affordability. Prices for vacations in Bulgaria are significantly lower than in many other European countries. This makes it an attractive destination for families with children and young people.

Given all these factors, it is safe to say that Bulgaria has every chance of becoming one of the most popular tourist destinations in the coming years.

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