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Ukrainian Forbes names No. 1 influencer who grossed more than 400 thousand dollars in 2024: who is Candy Superstar and what she is famous for

Ukrainian Forbes names No. 1 influencer. Source: instagram.com/candy__superstar

Popular blogger Candy Superstar became the No. 1 influencer in Ukraine according to the country's edition of Forbes. She managed not only to gain popularity among netizens but also to create a business empire, so in 2024 she earned 23 million hryvnias ($470,000).

The influencer shared the good news on her Instagram page. The woman admitted that she was incredibly happy when she found out that she had topped one of the Forbes rankings.

"When I received a letter from the Forbes editorial office saying that they wanted to interview me regarding my blog, I was jumping like a mad woman. But I didn't even realize then that it wasn't just an interview. And then the magazine comes out, everyone starts calling me and writing to me. I ran to the store, bought the latest issue, and stood there frozen. The No. 1 influencer in Ukraine, a 5-page interview, and then everything is a blur. It's really hard to realize this, because inside I'm still just a little girl with big dreams," the blogger wrote.

What Candy Superstar is famous for

The Internet celebrity has been dreaming about this since childhood, but she decided to try her hand at it only when blogging began to develop actively in Ukraine. Candy Superstar started her career about three years ago. For a long time, the influencer's work did not bring any results. However, after a long search for the right content and the creation of her own style, her efforts were crowned with success.

Candy Superstar is most active on YouTube and TikTok. 6.59 and 5.6 million people, respectively, follow her there, and 56% of her active audience is Ukrainian. The influencer publishes cosplay and unboxing videos.

In 2024, the blogger's content was recognized as a driver in the Ukrainian digital industry, as the number of views for her videos reached a record high of 352 million. She is also the owner of the Candy Academy on TikTok, YouTube Shorts and Reels, where she shares her personal experience with beginners.

Still, Candy Superstar has no plans to rest on her laurels, "In five years, I see myself as a world-famous blogger with a total audience of 50 million. The YouTube Diamond Play Button, which is awarded for 10 million subscribers, will definitely be mine in 2025."

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