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This color will flood the beauty world: makeup, manicure, and hairstyle ideas for 2024

Karina VishnyakovaNews
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Atlantic Blue is a new trendy color that will take over the beauty world in 2024. Source: Instagram @vivis_makeup, Pinterest

Last year, the dominant aesthetic was the "clean girl" style, which symbolized cleanliness, neatness, minimalist makeup and light, nude colors. And 2024 brought us a new trendy color that will soon be everywhere, experts say.

Atlantic blue has already come to the liking of celebrities such as Selena Gomez, Hailey Bieber, Kendall Jenner, and Zendaya. The new trend, which has rapidly burst into the beauty world, has a psychological explanation, Bustle writes.

As Constance Hart, a color therapy expert and founder of Conscious Colors + Color Aroma, explains, blue is generally a calming color. And its mood-boosting effect can vary depending on the specific shade you're looking at.

"Pale blue is the most calming of the visible color spectrum, while turquoise is cooling and stimulating," she says. According to the expert, turquoise can be a phenomenal energy ally that will inspire you to speak up about your wants and needs.

Makeup

To add blue to your makeup, try applying blue eyeshadow to the corners of your eyes. "Using a small brush or pinky finger, lightly apply the shade from the top and bottom, outlining the inner corner of the eye," says Jeanine Lobell, celebrity makeup artist.

If you prefer a more sophisticated look, use blue eyeliner inside the eye or for the arrow, she says.

Manicure

By painting your nails a pale blue or turquoise shade, you will feel the calming effect of the colors every time you look at your hands.

Hair

Even if you're not going to go all out blue, there are many ways to add the trendy hue to your hairstyle. For example, combine two trends: choose a blue bow to decorate your strands.

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