From Climat to Madame Rochas. 7 legendary fragrances that Soviet women hunted for
In times of shortage of foreign goods, Soviet women never stopped hunting for the fragrances of world-famous brands that were associated with luxury in the USSR. You had to pay a lot of money for Christian Dior and Chanel perfumes, but that made them even more desirable.
The advertising of foreign brands was helped by movies where the main characters used imported products. OBOZREVATEL will tell you which fragrances Soviet ladies were delighted with (scroll to the end of the page to see the photos).
The notes of bergamot, peach and jasmine with a touch of tuberose and rosemary in a small bottle were a favorite of many ladies. The French fragrance was a hit at the time, and people were ready to pay a lot of money for it.
The floral fragrance, created in 1960 by Guy Robert, has captivated hundreds of thousands of ladies with its unobtrusiveness and tenderness. Like all French perfumes, Madame Rochas was associated with privilege and a good standard of living, but it was chosen mainly by young girls.
Poison, Christian Dior
The pungent and persistent smell of Dior was one of the most coveted gifts among Soviet women. The name Christian Dior was already associated with elegance, fashion, and wealth.
Fidji, Guy Laroche
Guy Laroche perfumes allowed ladies to touch the exotic. It was an extremely unusual and interesting fragrance for the people of the USSR, where most of them had only heard of exotic flowers and scents.
Chanel No. 5
An eternally relevant fragrance that has only recently become too common, in Soviet times it was extremely popular. At one time, Chanel No. 5 became Anna Sergeevna's calling card in The Diamond Hand, and many women dreamed of wearing this scent.
Magie Noire, Lancome
The controversial, but no less desirable scent of "magic of darkness" was a unisex option for many. It was favored by statuesque older women who were tired of the smell of sweets, flowers and fruits.
Sikkim was once featured in the movie Moscow Doesn't Believe in Tears, so Soviet women actively searched for this perfume in stores, spending fabulous amounts of money on it at the time. The notes of jasmine, iris, narcissus, and rose seemed too harsh to some, but Sikkim was still one of the most coveted purchases.
Earlier, OBOZREVATEL wrote about how Soviet cosmetics differed from modern ones. Read more about it here.